The cute figures and the happiness-inducing design quickly spread throughout Denmark and far beyond. At home in Denmark and abroad, Ehrenreich received many honours, and today Hoptimists are part of the extensive Danish Design family – from Kay Bojensen’s monkey to the PH lamp.
In 2009, the famous figures were relaunched by the company Hoptimist. It was the belief in the infectious joy of the Hoptimists that prompted the company to dust off the classic figures and show them to the world again.
Hoptimist has further developed the famous figures in new materials and given them new expressions, but the design and spirit of Ehrenreich have been maintained. So the joy lives on in these sweet figures – see for yourself, Feel the joy!